This week in class we mentioned "strategic windows," they are defined as temporary periods of optimal fit between the key requirements of a market and the particular capabilities of a firm competing in the market. Within the past year I can only think of a couple examples of when this has happened.
This past year when Toyota had all of those recalls on their vehicles because of the brake failures and other flaws in the design, the other big car company's such as Ford and GM had a strategic window to take a major share of the market by stealing Toyota's customers. However, even though these companies did prosper well, I don't believe that they took the strategic window as much as they could. I believe if they wanted to, they could have put Toyota under for good.
Can anyone think of any other companies within the past couple years that have had a strategic window against their competition to prosper in their market?
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nice example.
ReplyDeletethanks.
Wow! That was simple and straight to the point. Good job. Wish to read such simple write-ups from you, many thanks.
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